...e the fact that flexibility would boost their performance.

Prepare marketing materials like brochures, calling cards, and other reading materials. Ensure visibility of your contact details like addresses and phone numbers on these materials. A website is an excellent marketing tool, start up your own website. Fill it with articles about Yoga, how it benefits your health. Include testimonies of happy clients. learn about financial management. It is still a business and it will cease to exist once it does not make money. It will not require you to be an accounting expert to learn simple financial management. Just to make records of how much you owe, how much they owe you, operating costs like electricity, water bills, equipment costs, consumables like paper and pen, etc.

Include marketing costs for the broch...more

Yoga and Pregnancy

...Every woman wants to have a healthy baby. Yogic practices, when done with care, can make a woman's body stronger and more flexible. Yoga poses tone your muscles, improving the overall balance and circulation, while making your joints more limber.

Yoga poses help you breathe and relax, which can help you adjust to the physical demands of labor, birth, and motherhood.learning how to do ujayi breathing primes you for labor and childbirth by training you to stay calm when you need it most. If you are afraid during labor, the body produces adrenalin and shuts down the production of oxytocin, a hormone that makes labor pro...more

The Four Paths of Yoga

...The term Yoga was derived from a Sanskrit word meaning "to join", "to integrate" or "to unite". The goal of Yoga is to reach a union of mind and body and it is believed to have been put to use for more than 25,000 years.

Yoga, as we know it today, dates back to ancient times in India. It is hard to specifically pinpoint the time in history when it truly originated since different versions are being passed on from one group to another. Figures of how long it has been around have relied upon the expertise of the historians who interpreted the sacred carvings found in the Indus Valley Civilization. The actual carving is in the form of a rock seal which contains an image sitting cross-legged, as if meditating.

This seal, which was coined Shiva Pashupati, was discovered by a British archaeologist, Sir John Hubert Marshall. With this discovery, archaeological evidence started shedding light to support the belief that...more

Yoga's Place in America

...ievement. And, as described above, they also tend to associate gurus with people of Indian descent. With native Indian people in short supply in the United States, they feel that they could not find or afford a guru of their own.

But perhaps they need to let go of their views that gurus can only be Indian.

In today's Westernized yoga traditions, who is better to be a guru to you than a Western practitioner? Only a Westerner can really understand the fierce independence and pride installed in most of us from an early age. Only a Western yoga guru can demonstrate the joy of surrendering yourself to another in order to allow him to show you the way to God. Pride and individualism have a high price in loneliness and we all pay it in the Western world. The right Western yoga guru can sho...more

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